US egg processor first to commit to welfare standards
Eggology, a US processor of liquid organic and all natural egg white products, has became the first California egg products company to commit to having 100% of their egg products made from Proposition 2 compliant eggs, and to have all of their cage-free products made from Certified Humane eggs.
Proposition 2, passed by Californians in 2008, mandates that all chickens must be raised outside of restrictive battery cages by 2015, while the Certified Humane seal assures customers that the product meets strict animal welfare standards (including space and air quality requirements, no sub-therapeutic antibiotics, and environmental enrichment such as perching and litter).
In January of this year, Eggology rolled out a refreshed brand identity, bold standout packaging for improved visibility on the shelf and a more competitive price point structure.
"Since day one Eggology has strived to be a pioneer in the egg whites business," says Tony Dryak, Chief Eggsecutive, Eggology, Inc. "Our products come from a family of small farms where we maintain the highest care and quality standards- so complying with Certified Humane standards and Prop 2 is high on our agenda. We're thrilled to be the first to receive certification, but really running a humane production is an ongoing day-in, day-out commitment to care."
Available in four sizes – 16oz, 32oz, 64oz and 128oz, Eggology egg whites include nothing but egg whites and can be stored unopened in a refrigerator for up to two months.
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