France: pork may lose ground to poultry
One of France's top poultry producer
and processor, LDC, said it expects sales to improve in 2009 as poultry
becomes more competitive against pork.
"We think that in 2009 the market could turn back in favour of poultry,"
said LDC's finance director Andre Delion.
In 2008, poultry lost ground to its main rival pork. Sooner or later, says
Delion, pig breeders would have to pass on more of their costs and poultry would
"At the moment the consumer is tending to go more towards the cheapest
item," Delion said. Pork and poultry are in direct competition for this very
reason - they are cheaper than other proteins, such as beef.
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