photo: Koos Groenewold<br />Preventing cross contamination in the processing plant is one way of reducing campylobacter on the end product level. However, on farm measures are key in preventing the bug from spreading.

Combatting Campylobacter in Europe

With Campylobacter causing serious human health issues, supermarkets are pressuring producers to lower meat...

Cobb celebrates 100 years

Cobb celebrates 100 years

The story of Cobb begins with Robert C. Cobb senior who set his sights on farming after graduating in 1916. His...

Photos: World Poultry</p>
<p>Managing director, professor Rudi Preisinger of Lohmann Tierzucht, explains why his company is focusing on key traits more than on welfare traits. “Profit per hen housed is the name of our game.”

Focus on key traits in layers

Gather an audience of layer distributors and hatchery experts from around the world and you can be assured that,...

Consumers in many parts of the world have greater spending power and are creating demand for the perceived welfare and eating quality differences of slow-growing birds, compared with conventionally produced broilers. [Photo: World Poultry]

Breeding for alternative markets

The demand for differentiation in broiler meat production methods is making its mark in the broiler market. An...