A new, easier way to become a KellyBronze Farmer - benefiting from
the award-winning brand of traditional Christmas turkeys - is being
featured by Kelly Turkeys.
The franchise scheme has enabled farmers and smallholders to produce the
KellyBronze turkey for consumers in their own locality. But until now they have
been required to pluck and process as well as rear the birds from the
The new scheme enables them to have their turkeys plucked and processed by
Kelly Turkeys for the first few years, enabling them to concentrate on rearing
and also developing a local market for the product.
â€œThis will provide a risk-free introduction to our KellyBronze family of
Christmas turkey producers,â€ says Derek Kelly. â€œWe know that those with no
experience of plucking and preparing poultry are often put off by this prospect
- but many would otherwise make excellent producers. We also expect the
new approach to appeal to part-time farmers.â€
The scheme targets producers within 20 minutes of a minimum 30,000
population and with premises adjoining a major road for displaying the straw
bale turkey that has become associated with the product.
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