Uppermost in the mind of consumers in this age of ecology is the safety of the food chain, from farm to fork, and its environmental impact. Global agriculture is in the spotlight.
By rethinking technology and business practices, the nutrition industry stands before a formidable opportunity – that of leading by example in forging the greener road ahead.
Animal nutrition company Alltech recently announced that its 24th International Animal Health and Nutrition Symposium, a leading nutrition conference held from 20-23 April in Lexington, Kentucky, would debate the question, ‘Can we be remembered as the Greenest Generation?’
Traceability build reputations
â€œTraceability permeates every step of the feed and food chain, every ingredient, every formula and every management choice. Traceability provides accountability and builds reputations,â€ said Dr Pearse Lyons, president and founder of Alltech.
In a keynote address, David Byrne, former European Commissioner for Health and Consumer Protection and a non-executive director at Alltech, will argue that traceability is a green brand, the cornerstone of both consumer and environmental protection. Byrne is a recognised expert in consumer confidence and sanitary regulation. During his time as Commissioner, he was instrumental in the establishment of the European Food Safety Authority (EFSA) and European Centre for Disease Control (ECDC).
Alltech’s Symposium is an exciting time to share knowledge and gain new insights into the nutrition industry. It’s an opportunity too for individuals throughout agribusiness to come together and discuss pertinent issues such as traceability, supply variability and constraint, and using new technologies to reduce the impact of agriculture on the environment.
Poultry topics included in the poultry session that will take pace at the conference will include: