Poultry giants to merge business in Russia

Poultry giants to merge business in Russia
The deal is expected to open up new growth opportunities, expanding access to new regional markets. Photo: Canva

Tkachev’s agricultural complex – fourth in the list of the largest poultry producers in Russia – is set to purchase the third-biggest manufacturer, Prioskolie, Russian business newspaper Kommersant reported, citing sources close to the deal.

Two sources who wished to remain anonymous told the publication that the takeover had already been completed. However, the details of the deal remain unknown, as well as how the necessary documents were signed, given that the founder of Prioskolie Gennady Bobritsky is wanted on a fraud charge in Russia. According to official information from the Russian Ministry of Internal Affairs, Bobritsky went into hiding in 2023 after being placed under house arrest by a regional court order.

Prioskolie runs 16 poultry farms and 4 poultry processing plants. The nameplate capacity of the integrated chain is 430,000 tonnes per year.

Yaroslav Kabakov, director of strategy at Finam, a Moscow-based financial firm, commented that the takeover would help Tkachev’s agricultural complex strengthen its position in the Russian broiler meat market and diversify its product range. Moreover, the deal is expected to open up new growth opportunities for Tkachev’s complex, expanding its access to new regional markets.

An attractive asset

Prioskolie, which used to be Russia’s largest broiler meat manufacturer, is still a highly attractive asset in the Russian poultry industry, as evidenced by its financial performance. In 2023, the company generated a net profit of Rub57.1 billion (US$570 million) and a net billion of Rub15.5 billion (US$155 million).

The terms of the deal could have also been impacted by the concentration of Prioskolie’s operations in Belgorod Oblast, a region in Russian bordering Ukraine. During the past few years, the region has consistently suffered from cross-border shelling.

Consolidation under full sails

The deal will make Tkachev’s complex the third-largest poultry producer in Russia, with output only 11-12% behind that of the second-biggest producer, Cherkizovo.

Analysts believed that the takeover marks a new chapter in the consolidation trends in the Russian poultry industry, which have seemingly gained traction in the last few years. As a part of this trend, for instance, in 2023, Russia’s largest meat producer, Cherkizovo, purchased another agricultural holding, Russian Grain, and a group of companies, Zdorovaya Ferma, aimed to strengthen its positions in the poultry market of Volga and Ural parts of the country. 

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