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Eggs in the US: report available
A new report on eggs in the US has been released by Research and
Markets, covering the six years since 2000.
According to the report, egg sales have decreased since 2000 (accounting for
inflation), but there are a number of bright points in the market. Specialty
eggs are helping to stabilise egg sales, accounting for roughly 16% of egg sales
in 2005.
Concerns regarding ethical food production are promoting
sales of organic, cage-free, free-range and vegetarian fed eggs. Interest in
health drives sales of low-cholesterol eggs and eggs
fortified with Omega-3 fatty acids and Vitamin E. This research finds that
27% of respondents purchase specialty eggs, with 25-34 year olds and 55-64 year
olds showing elevated levels of purchasing.
The report identifies the principal external factors driving or curtailing
growth. Exclusive consumer research reveals the attitudes, needs and behavior of
consumers, with analysis broken down both by demographic characteristics, and by
segment.
Six years of specific sales data provide a factual and impartial presentation
of the market as a whole. The report also evaluates the performance of
individual sectors in the market, and provides information about the major
companies and brands. Using the SPSS forecasting package, a five-year forecast
of US retail sales is created, revealing potential opportunities for growth and
product development.
For more information visit the Research and Markets website.
Editor WorldPoultry
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