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Noble launches straights business

The UK’s largest egg company is tapping into the growing home mixing market in the UK by launching a new straights business for poultry and pig farmers.

Based in Harrogate, Noble Foods Straights will offer high-quality raw materials at competitive prices due to the buying power of Noble Foods.

The straights orders will be processed at Noble’s 5 mills across the UK and the service will be available nationwide.

Also read: Noble Foods fell from tier 1 to tier 2 in this year’s 6th annual Business Benchmark on Farm Animal Welfare awards. Read more...

Traceability is key

With traceability a key factor, Noble Foods Straights is a UFAS accredited merchant and will offer soya oil, hi-pro sunflower, wheat-feed, any origin soya bean meal, rapeseed meal and biscuit meal.

It is also able to offer a weekly raw material report, providing up to date prices and market commentaries to provide guidance for straights buying.

Home mixing

Noble Milling is one of the UK’s largest producers of pig and poultry feed, producing in excess of 700,000 tonnes a year of feed for pullets, laying hens, broilers and pigs.

Tim Goldsbrough, MD Milling and Agriculture, said: “For home mixers, raw material buying decisions can be the difference between a profitable business and a business that makes a loss.

“Home mixing is a growing market and we think now is the perfect time for us to expand our services. Noble Foods is very well established, and our size means we can offer exceptional expertise and customer support – not to mention competitive prices.”

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