Country Bird ventures to fish farming
Country Bird, a prominent poultry producer operating in South Africa, Botswana and Zambia, is apparently venturing into fish farming.
Country Bird, which currently has about 10% of the poultry market, says that the demand for protein was strong, and that it was confident the growth trend would continue. CEO Kevin James says the company is investigating fish farming in Zambia, as well as another chicken operation in Namibia. The company is focussing on growing organically.
James says that he hopes both facilities will be operational by the end of 2008.
The company anticipates starting a tilapia farm on the Zambezi in Zambia and a breeding, broiler and abattoir operation in Namibia.
The company’s Supreme division, which is the third-largest poultry producer in SA, has capacity to grow 15-18% before additional investment is required, says James.
Supreme contributes about 75% of the group’s revenue and produces 1,1-million chickens a week, but it has capacity to produce 1,35-million chickens a week.