The UK’s largest duck manufacturer Cherry Valley has put its name to Yorkshire’s biggest fundraiser of the summer when it will sponsor the inaugural Great Yorkshire Duck Race.
The Great Yorkshire Duck Race will take place on Sunday 9 August at the Bolton Abbey near Skipton with its main objective of attempting to break the existing world record, held by China, by racing more ducks down a 1 km stretch of water than ever done before.
Not only will The Great Yorkshire Duck Race be attempting a world record, but they also aim to raise a significant amount of money for local and national good causes including The Yorkshire Air Ambulance, West Yorkshire based charity Little Heroes Children’s Cancer Charity and on a national level the Professional Cricketers’ Association Benevolent Fund and the successful Asda backed Tickled Pink Breast Cancer Campaign.
The people of Yorkshire and Lincolnshire can play their part in helping all these good causes by registering a duck for just £2.00 at www.thegreatyorkshireduckrace.co.uk or by purchasing their own little duck from the official supermarket partner Asda at one of their Yorkshire or Lincolnshire stores from the 1 July 2009, including the Asda stores in Hull, Grimsby and Scunthorpe.
Everyone who buys a duck will be entered into a free prize draw to have a chance of winning a year’s free shopping courtesy of Asda.
Eric Jagger, sales and marketing director at Cherry Valley, said: “[The Great Yorkshire Duck Race] fits perfectly with our product and although we are one of the largest duck companies in the world, in fact a good number of our growers are based in Yorkshire. We are proud to be involved in raising money to a wide range of charities and good causes.”