Photo Report: VIV Europe 2014

About 20,000 visitors from 140 countries are expected to make their way to the Jaarbeurs complex in the heart of Utrecht, the Netherlands.

CEO of VNU Exhibitions Ton Otten welcomed all the guests to the opening ceremony, followed by…

…the awarding of four poultry and meat personality prizes…

…and finally, the ribbon cutting ceremony.

So what is there to see at the show? Of course there is World Poultry, in Hall 11, A079.

Belgian feed additives company NutriAd decided to accentuate its natural character by placing many plants in the booth.

Austrian animal nutrition company Biomin treated its visitors to green nuts – in company colours!

Welcoming everybody to the Netherlands, De Heus said it with tulips!

Virkon S, from DuPont, was highlighted by flowing water on the booth.

Climate control company TPI Polytechniek showed its new OmniStep ventilation systems.

Fancom recreated a nice cosy square atmosphere by placing a tree in the heart of its booth – allowing the visitors to discuss on iFarming.

Something else was the approach of Big Dutchman, with an own aisle.

Some action at the booth of Vencomatic, with live hatching eggs.

Animal health company Zoetis focused on in ovo vaccination.

Prinzen showed its farm egg packer.

At Salmet, better not come with very large numbers of visitors at the same time.

Meyn invited visitors to come, and sit, and have a read – and relax.

Truck producer Heering showed one of its latest models for transporting chicks.

This year’s nomination for the most beautiful booth is for Hatchtech – as the booth is made up of chick crates.

Combine egg boxes with a Lego mentality, and this is the outcome, produced by Twinpack.

Big Dutchman introduced its FlexVey PUR system for transportation of feed.

Vaccination for one-day chicks – an innovation by Henke Sass-Wolf.

From high above, the hustle and bustle of the trade show can well be seen.

From high above, the hustle and bustle of the trade show can well be seen.

And once the VIV Europe 2014 is over, it is about time to get ready for that other major event in 2014 – the World Cup in Brazil. AB Vista understands that well.