Poultry World will host a brand new free webinar on “Sustainable Poultry Farming” on June 23 at 15:00 CEST.


Poultry World is proud to announce that it is organizing a webinar on Sustainable Poultry Farming. Sustainability is all encompassing. It includes care for the environment, the birds, animal welfare, food safety and security and also for the all-important economics. However, not every element works together without a hitch. Improving sustainability in poultry production means not only reducing costs and maximizing productivity but also a focus on bird health and welfare and other societal concerns. Getting the balance right is key. Societal demands can be a strong driver, but production aspects need to be kept in mind as well. Consumer demands mainly focus on food safety and animal welfare, but improving health and performance make the real difference when it comes to impact on both birds, planet and profit.


Marco Aurélio Elmer Lopes

Global Poultry Marketing Manager at Ceva

Ceva reports record sales in 2012

“Poultry immunization as the basis of sustainable production.”.

The presentation is based on how the proper immunizations of the birds in the poultry production can contribute to improve broiler’s health.

This protection against several diseases allows the chicks in different phases of their life’s to develop according to their potential, and our expectations.

It is known that several diseases, as Infectious Bronquitis affect the performance of the flocks, and in most of the cases in uncovered ways, like an iceberg.

In this way, a sustainable production should control all the challenges, and lead to the expected results.

Ir. Noud Janssen

The Round Egg“.

A sustainable supply chain is round,  partners are equal: Glocal Farming

Two challenges to producing and feeding larves of the blacksoldierfly:

  • Due to circular larves the round egg is more expensive – marketing/storytelling
  • Permission to feed the soldierfly with Foodservice rest products; foodsafety-regulations

Tim Burnside

Global Manager Welfare, Sustainability & Compliance at Aviagen

“The contribution of genetic improvement to the sustainability of poultry production.”.

  • The impact of agriculture on carbon emissions and the part poultry plays.
  • Through balanced breeding, it is possible to improve the biological efficiency of the chicken and thus reduce carbon impact
  • Contribution of soya-based diets to Land Use Change
  • Possibility to formulate soya-free poultry diets, which have a substantial reduction in the Land Use Change and have a limited impact on bird performance compared to conventional soya-based diets.

Liza Bruggeling

Freelance host for Poultry World


Ceva reports record sales in 2012